While we are still in the middle of summer, it is not too early to think about test taking season, which is just around the corner. This is the time to start putting together you LSAT tutoring promotions, recruitment flyers and tutoring materials. After all school will be starting up in less than two months and you need to leave time to get your materials to schools, learning centers, people on your mailing list and most importantly you need to leave time to design and print your materials.
SAT tutors have a lot of competition to deal with, especially if you have a tutoring center in your market. To out-compete chain tutoring services you need to design superior promotional materials and offer services that the chains don’t offer. For example you can promote your services by focusing on your willingness to come to the student instead of having to drive to a tutoring center. The key to attracting customers is to find an angle that makes your services more valuable than your competition and then promote the heck out of that angle.
If you offer GMAT tutoring services then you will want to focus your marketing materials on what you do to ensure your students pass this exam. You may want to talk about what steps you take to tutor students for this test, what materials you use or your students’ success rate. If you took this exam and did well, you may want to publicize your score. This can be a great way to attract new clients.
Do you have a promotional tip for tutoring services to use to get the word out? Post your ideas below.
